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Joint Media Release
22 September 2005

Leading West Australian online real estate portals and have formed an Internet alliance that reinforces their position in the WA market. Western Australia is the only State marketplace where two local Internet portals are dominant.

Clients of can now upload properties to directly, which places as the WA property portal with the most comprehensive property listings coverage in Western Australia. Over 250,000 visits were recorded by in the latest monthly monitor of Internet usage and regularly records more than 200,000 monthly visits by prospective WA home buyers. 

Anne Arnold (CEO of REIWA) and Charlie Gunningham (Director,
Photo: Tim van Bronswijk, WA Business News

The portal will continue, and the company will offer its web design services to all REIWA members, which comprises most real estate agencies in WA. The two organizations will also produce internet marketing seminars and training courses for REIWA members.

“The alliance brings together the best elements of each organization’s web services for the benefit of REIWA members, homebuyers and sellers. Both and are delighted with the alliance”, said Anne Arnold, CEO of the Real Estate Institute of WA.

Charlie Gunningham, Director is looking forward to the closer relationship with “Up until now, our web sites have had their own distinct geographical areas but now the site can complete its site with coverage of the premium property market. REIWA is signalling its intent in the online real estate space, as a significant player in all market sectors.

“The Internet is a central element in the marketing of real estate. As competition in the online real estate industry intensifies, property portals will look to strengthen their respective positions by forging alliances”, said Mr Gunningham. 

Recent statistics for Australia show that 80% of home buyers use the Internet in their search, with WA real estate agencies reporting that 30% of their sales come off the web, and about 80% of available rentals are snapped up from internet enquiries.


REIWA is the peak representative body for real estate agents in Western Australia, a not for profit member association, which also runs the web site. It has 880 real estate agency offices as members. is a private company based in Nedlands, with 140 agency offices as clients in WA.

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